media imports jewelry wholesale SYB Flower Shop Entrepreneurship Plan

Lora

November 27, 2022 at 4:07 am

blush jewelry wholesale [Recommended] SYB Flower Shop Entrepreneurship Plan Summit
In modern society that is changing with each passing day, we can contact more and more places where the entrepreneurial plan. Environmental conditions and factor characteristics, providing standard documents for business development and standardized documents that measure business progress. Is there no clue to the entrepreneurial plan? Here are the essays of the SYB flower shop entrepreneurial plan that I have compiled for everyone. Welcome to read and collect.

. The background of the project
The flower in Quanzhong said thousands of words, each sentence describes "beautiful", especially now. As people's living standards continue to improve, the quality of life continues to improve and pursue life. Flowers are already an indispensable embellishment for people's lives! Flower consumption has become more and more prosperous in recent years. In addition to the pretty positions of the flowers itself, people are pleasing to the eye, beautifying home and other effects, it can also develop people's imagination. Makes people more subtle and more tasteful when communicating with each other.
Is we found the ancient capital Kaifeng flower shop with flowers and flowers as the market entry point, taking into account the long -term market share and short -term capital returns to seize the market, to satisfy individual consumption as the theme, and use flowers as the pilot to drive other products. In the end Form the market with the advantages of the "Ancient Capital Kaifeng Flower Shop". It is very feasible.
. The company's project strategy
1. Provides clear, the company's mission
is effective, smooth sales channels, provide product services as the fundamental, and promote the great development of the flower market. Our Kaifeng will become a cute messenger, sending wishes and happiness to millions of households. Create the best living environment for human beings!
2. Company goals
based on Kaifeng, service Kaifeng, radiation in China. Create a first -class company.
The company will establish a certain reputation among consumers in Kaifeng for one year, and strive to achieve a balance of revenue and expenditure. During the investment period, only the Jinming Plaza area where the websites are located as the pilot market. The market has a large market capacity and more representative. We will try it first. If we succeed, we will expand the market and open a store.
. The operating environment and customer analysis
1. Industry analysis
Our flower shop is facing the general public, with a broad market, and the consumption goals are positioned in the general public and college students. In the future, the business will expand the market to the surrounding counties. If my goal is successful, the target market capacity is considerable.
2. Analysis of the results of the survey
The company will analyze customer analysis of senior citizens, mainly using questionnaire surveys and individual interviews.
⑴ There is obvious curiosity and convergence in innovation.
行 The purchase behavior is basically emotional, but because of the influence of its own economic income, its purchase behavior is also rational. Generally, the low price is low but romantic color varieties.
大学 does not have a fixed purchase model at the university, and the purchase behavior often wants to do whatever he wants.
和 The ability to accept and absorb new things is strong, pursue fashion, and advocate personality.
购 The factors that affect the purchase of the product are: price, variety, packaging, service, etc.
行 Buying behavior is very festive. Generally, it is concentrated on Teacher's Day, Valentine's Day, Qingming Festival, Mother's Day and Christmas and Friends.
3. Target customer analysis
This college students usually do not ask the price. In the number of orders, tend to express your heart, such as most ordering 1 (you are mine), 3 (I love you), 19 (long -lasting love road), 21 (favorite), etc. We must do the best for citizens to buy flowers, good quality and cheap, and give consumers a satisfactory market.
. Business strategy
1. Group members:
Yang Yunhong is mainly responsible for company matters
Lu Qian is mainly responsible for accounts
Hong Bo is mainly responsible for market research and results analysis
2. Marketing strategy analysis
2.1 brand strategy
The initial construction of flower shops, we attach great importance to the brand. In terms of brand packaging, US workers adopt a design plan combined with dynamic and static pages based on detailed market surveys and bold predictions. They have carefully planned from visual image and text fonts to strive to have unique innovation.
2.2 Price strategy
This shops in terms of raw materials, packaging, services and other aspects, and strive to give customers the maximum enjoyment and psychological satisfaction. Both the low price route and the quality route to meet the needs of consumers at different levels.
2.3 Promotion strategy
⑴ Publicity strategies
In online publicity, online publicity, newspaper columns, publicity columns for free, and establish good relationships with major newspapers, local radio stations and television stations, adopt mutual benefit Mutual and win -win strategic model.
service
The service of the flower shop must be first -class. For the delivery team, as long as there is a order, it must be delivered on time according to the order requirements, and it is a smile service. In terms of after-sales service, the customer service department is responsible for adopting the following methods:
① Thank you for your phone calls or send E-mail for friendship reminder services, and generate electrical cards during the customer's major festival.
② unconditional acceptance of customer return and concentrated accepting customer complaints.
③ Establish a consumer survey table, attach gifts to master the first -hand information of consumer needs.
④ The first ordered customers will receive a vase given with the flowers and enjoy the price discount to enjoy the membership price after becoming a member.
⑤ communicate information with customers, communicate feelings, and answer questions that customers are most interested in.
2.4 Channel Construction
For the current point of view, connect with other flower shops to conduct combination of flower shops.
3. The implementation of the online flower shop strategy
1. The market scope is selected to only be used as the pilot market in Kaifeng Jinming Plaza. If you succeed, we will expand the market and open a branch.
2. Focusing on publicity customers, the propaganda targets are mainly consumer citizens. They are interested in flowers. As for college students in university, it is often easy to lead the trend, and we use this to expand their popularity.
. Select a few days of live promotion every year to attract more customers:
⑴ suspended unified color banner, located on the main road of the square, the number is 3-5, "The ancient capital flower shop was launched grandly. "The title is suspended.
一 a broadcast to introduce, and put a promotion board to introduce the content of the flower shop in detail, and place physical flowers, and send the delivery gift site on the day of the publicity.
(传 On the day of the promotion, it was contacted with Kaifeng Radio and the newspaper.
5. Marketing effect prediction and analysis
1. Turnover income
According to the survey and analysis, we can predict that on the main holidays, the daily sales of more than 1,000 yuan.
2. Payment method
Direct delivery amount or credit card
3. Ordering method
manpower purchase, telephone order. In addition, we focus on the ordering that students like by students. rn 　　4、顾客特点rn 　　年轻化，50%为青年人，以男性为主;另外的中老年看朋友看病人的方式消费，他们信誉都较高，文化素质高，无坏Account phenomenon.
5. Consumption characteristics
The flowers below 60 yuan are the most popular.
Coloning market suggestions and consistent with the public.
. Business cost estimation
1. Principles:
Memoning each penny on the blade, give full play to the value of each penny
2. Initial investment:
During this period, funds were mainly used for store selection and decoration, product procurement, preliminary publicity, logistics distribution and other aspects. It is expected to be about 30,000 yuan. It takes about a month to operate normally.
3. Investment in the second phase
This at this stage will radiate urban areas and major schools. The content of the service will be greatly expanded, and the quality of the service will be further improved. The source of funds is mainly the company's early profit accumulation and the introduction of foreign funds, such as bank credit.
7. Project summary
1. The main work completion survey
The real needs of the citizens and friends, and the company has made overall planning from the realization of the goals, operating mechanisms, project strategies and other aspects. Essence In addition, in terms of system development plans, the company also referred to a large number of sales materials based on the actual situation of my country. The most important thing is that in response to the current situation of the special requirements of citizens and friends in the flower market, we have designed a series of service products by ourselves, such as SMS ordering flowers, with blessing cards, telephone passing, etc. and formulated a reasonable price. At the same time, we have also set up forums, which not only meets the practical needs of young students, but also meets the needs of consumers at different ages of society!
2. Disadvantages and difficulties
The plan has just begun, and there is a serious shortage of funds. At the same time, due to the urgency of time, the entire plan is inevitably lacking, but we will try to enrich and improve it. Send the hand of roses, and stay incense for a long time. We believe that in the future efforts, this flower shop will definitely be further improved!
This is the goal of my entrepreneurial business. I hope I can do this seriously after graduation. There are rewards.
;

1 thought on “media imports jewelry wholesale SYB Flower Shop Entrepreneurship Plan”

Lora
November 27, 2022 at 4:07 am

blush jewelry wholesale [Recommended] SYB Flower Shop Entrepreneurship Plan Summit
In modern society that is changing with each passing day, we can contact more and more places where the entrepreneurial plan. Environmental conditions and factor characteristics, providing standard documents for business development and standardized documents that measure business progress. Is there no clue to the entrepreneurial plan? Here are the essays of the SYB flower shop entrepreneurial plan that I have compiled for everyone. Welcome to read and collect.

. The background of the project
The flower in Quanzhong said thousands of words, each sentence describes "beautiful", especially now. As people's living standards continue to improve, the quality of life continues to improve and pursue life. Flowers are already an indispensable embellishment for people's lives! Flower consumption has become more and more prosperous in recent years. In addition to the pretty positions of the flowers itself, people are pleasing to the eye, beautifying home and other effects, it can also develop people's imagination. Makes people more subtle and more tasteful when communicating with each other.
Is we found the ancient capital Kaifeng flower shop with flowers and flowers as the market entry point, taking into account the long -term market share and short -term capital returns to seize the market, to satisfy individual consumption as the theme, and use flowers as the pilot to drive other products. In the end Form the market with the advantages of the "Ancient Capital Kaifeng Flower Shop". It is very feasible.
. The company's project strategy
1. Provides clear, the company's mission
is effective, smooth sales channels, provide product services as the fundamental, and promote the great development of the flower market. Our Kaifeng will become a cute messenger, sending wishes and happiness to millions of households. Create the best living environment for human beings!
2. Company goals
based on Kaifeng, service Kaifeng, radiation in China. Create a first -class company.
The company will establish a certain reputation among consumers in Kaifeng for one year, and strive to achieve a balance of revenue and expenditure. During the investment period, only the Jinming Plaza area where the websites are located as the pilot market. The market has a large market capacity and more representative. We will try it first. If we succeed, we will expand the market and open a store.
. The operating environment and customer analysis
1. Industry analysis
Our flower shop is facing the general public, with a broad market, and the consumption goals are positioned in the general public and college students. In the future, the business will expand the market to the surrounding counties. If my goal is successful, the target market capacity is considerable.
2. Analysis of the results of the survey
The company will analyze customer analysis of senior citizens, mainly using questionnaire surveys and individual interviews.
⑴ There is obvious curiosity and convergence in innovation.
行 The purchase behavior is basically emotional, but because of the influence of its own economic income, its purchase behavior is also rational. Generally, the low price is low but romantic color varieties.
大学 does not have a fixed purchase model at the university, and the purchase behavior often wants to do whatever he wants.
和 The ability to accept and absorb new things is strong, pursue fashion, and advocate personality.
购 The factors that affect the purchase of the product are: price, variety, packaging, service, etc.
行 Buying behavior is very festive. Generally, it is concentrated on Teacher's Day, Valentine's Day, Qingming Festival, Mother's Day and Christmas and Friends.
3. Target customer analysis
This college students usually do not ask the price. In the number of orders, tend to express your heart, such as most ordering 1 (you are mine), 3 (I love you), 19 (long -lasting love road), 21 (favorite), etc. We must do the best for citizens to buy flowers, good quality and cheap, and give consumers a satisfactory market.
. Business strategy
1. Group members:
Yang Yunhong is mainly responsible for company matters
Lu Qian is mainly responsible for accounts
Hong Bo is mainly responsible for market research and results analysis
2. Marketing strategy analysis
2.1 brand strategy
The initial construction of flower shops, we attach great importance to the brand. In terms of brand packaging, US workers adopt a design plan combined with dynamic and static pages based on detailed market surveys and bold predictions. They have carefully planned from visual image and text fonts to strive to have unique innovation.
2.2 Price strategy
This shops in terms of raw materials, packaging, services and other aspects, and strive to give customers the maximum enjoyment and psychological satisfaction. Both the low price route and the quality route to meet the needs of consumers at different levels.
2.3 Promotion strategy
⑴ Publicity strategies
In online publicity, online publicity, newspaper columns, publicity columns for free, and establish good relationships with major newspapers, local radio stations and television stations, adopt mutual benefit Mutual and win -win strategic model.
service
The service of the flower shop must be first -class. For the delivery team, as long as there is a order, it must be delivered on time according to the order requirements, and it is a smile service. In terms of after-sales service, the customer service department is responsible for adopting the following methods:
① Thank you for your phone calls or send E-mail for friendship reminder services, and generate electrical cards during the customer's major festival.
② unconditional acceptance of customer return and concentrated accepting customer complaints.
③ Establish a consumer survey table, attach gifts to master the first -hand information of consumer needs.
④ The first ordered customers will receive a vase given with the flowers and enjoy the price discount to enjoy the membership price after becoming a member.
⑤ communicate information with customers, communicate feelings, and answer questions that customers are most interested in.
2.4 Channel Construction
For the current point of view, connect with other flower shops to conduct combination of flower shops.
3. The implementation of the online flower shop strategy
1. The market scope is selected to only be used as the pilot market in Kaifeng Jinming Plaza. If you succeed, we will expand the market and open a branch.
2. Focusing on publicity customers, the propaganda targets are mainly consumer citizens. They are interested in flowers. As for college students in university, it is often easy to lead the trend, and we use this to expand their popularity.
. Select a few days of live promotion every year to attract more customers:
⑴ suspended unified color banner, located on the main road of the square, the number is 3-5, "The ancient capital flower shop was launched grandly. "The title is suspended.
一 a broadcast to introduce, and put a promotion board to introduce the content of the flower shop in detail, and place physical flowers, and send the delivery gift site on the day of the publicity.
(传 On the day of the promotion, it was contacted with Kaifeng Radio and the newspaper.
5. Marketing effect prediction and analysis
1. Turnover income
According to the survey and analysis, we can predict that on the main holidays, the daily sales of more than 1,000 yuan.
2. Payment method
Direct delivery amount or credit card
3. Ordering method
manpower purchase, telephone order. In addition, we focus on the ordering that students like by students. rn 　　4、顾客特点rn 　　年轻化，50%为青年人，以男性为主;另外的中老年看朋友看病人的方式消费，他们信誉都较高，文化素质高，无坏Account phenomenon.
5. Consumption characteristics
The flowers below 60 yuan are the most popular.
Coloning market suggestions and consistent with the public.
. Business cost estimation
1. Principles:
Memoning each penny on the blade, give full play to the value of each penny
2. Initial investment:
During this period, funds were mainly used for store selection and decoration, product procurement, preliminary publicity, logistics distribution and other aspects. It is expected to be about 30,000 yuan. It takes about a month to operate normally.
3. Investment in the second phase
This at this stage will radiate urban areas and major schools. The content of the service will be greatly expanded, and the quality of the service will be further improved. The source of funds is mainly the company's early profit accumulation and the introduction of foreign funds, such as bank credit.
7. Project summary
1. The main work completion survey
The real needs of the citizens and friends, and the company has made overall planning from the realization of the goals, operating mechanisms, project strategies and other aspects. Essence In addition, in terms of system development plans, the company also referred to a large number of sales materials based on the actual situation of my country. The most important thing is that in response to the current situation of the special requirements of citizens and friends in the flower market, we have designed a series of service products by ourselves, such as SMS ordering flowers, with blessing cards, telephone passing, etc. and formulated a reasonable price. At the same time, we have also set up forums, which not only meets the practical needs of young students, but also meets the needs of consumers at different ages of society!
2. Disadvantages and difficulties
The plan has just begun, and there is a serious shortage of funds. At the same time, due to the urgency of time, the entire plan is inevitably lacking, but we will try to enrich and improve it. Send the hand of roses, and stay incense for a long time. We believe that in the future efforts, this flower shop will definitely be further improved!
This is the goal of my entrepreneurial business. I hope I can do this seriously after graduation. There are rewards.
;

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